Followbooth and your CRM: CSV, API, webhooks and Zapier
Followbooth does not have one-click connectors to CRMs yet. Your leads still reach your CRM: you can export a CSV file, read them through a REST API, receive them as signed webhooks, or connect them through the built-in Webhooks by Zapier app. This page says what exists today and how to set it up.
What exists today
- CSV export
- Export every lead to CSV whenever you want, on every plan.
- REST API
- Each company can create API keys. The API lists and reads leads, in steps since the last change, and creates leads. The limit is 120 requests a minute per key.
- Signed webhooks
- Followbooth posts an event to your https address when a lead is created, changed or graded, when material is sent or fails, and when a visitor replies. Every call is signed, failed calls are tried again, and you can filter by event, language, grade A, B or C, and channel.
- Zapier
- Zapier works through its built-in Webhooks by Zapier app. There is no Followbooth app in the Zapier directory yet.
- Which plans
- The API and webhooks are on the paid plans, Event Pass and Team Annual. The Free plan does not include them.
- Not yet
- There are no native one-click connectors for HubSpot, Salesforce, Pipedrive or other CRMs.
Send new leads to Zapier in four steps
Create the catch hook in Zapier
In Zapier create a Zap with the trigger app Webhooks by Zapier and the event Catch Hook. Copy the Custom Webhook URL that it shows.
Add the webhook in Followbooth
In Followbooth open the Integrations page and choose New webhook. Paste the URL, tick the events you want, for example lead.created, and save.
Send a test
Press Test. Zapier receives a test call and offers it as sample data. Then scan or create a real lead, so that Zapier also sees a real one.
Add your action
Add the step you want, such as a row in Google Sheets, a Slack message or a contact in your CRM. The lead fields arrive with names such as data lead first_name and data lead emails.
Webhooks by Zapier is a premium app on the Zapier side, so you need a paid Zapier plan. Check the current plans on the Zapier website.
Create leads from other tools
To create leads in Followbooth from another tool, make an API key on the Integrations page and add the Webhooks by Zapier action Custom Request: the method is POST, the address is https://app.followbooth.com/api/v1/leads, and the key goes in an Authorization header as Bearer and the key. The body needs the event and a phone or an email. The OpenAPI file is at https://app.followbooth.com/static/openapi.json.
A lead created through the API has the owner API and the name of the key, and an external ID makes a repeated call safe.
Questions about CRM and Zapier
Does Followbooth have a HubSpot or Salesforce connector?
Not a native one-click connector. Leads reach a CRM through a CSV import, the API, webhooks, or Zapier.
Is there a Followbooth app in the Zapier directory?
No, not yet. Use the built-in Webhooks by Zapier app, as in the steps above.
Are the API and webhooks available on the Free plan?
No. They are on the paid plans, Event Pass and Team Annual.
Are the webhooks signed?
Yes. Every call carries a signature made with a secret that you get when you create the webhook, and a call that fails is tried again several times.
Prices
Start free with 10 business card scans, no card needed. Prices exclude VAT.
- Event Pass: €149 per show
- Up to 3 people and 300 leads, with access for 30 days after the show. For teams that exhibit a few times a year.
- Team Annual: €790 per year
- Up to 5 people, unlimited shows and 1,500 leads a year, then €0.30 per lead. Includes QR file groups for every show and a data processing agreement.
Related pages
Try it at your next show
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